Strategic communication prioritises stakeholder engagement and business measurement that lead to significantly higher productivity, profitability and customer satisfaction, while also reducing employee turnover, absenteeism and safety incidents.
2. Communication and marketing executive
A strategic communication strategy will enable you to measure the results of your communication and marketing efforts, and translate them into reports that reflect business objectives and inform business decisions.
3. Financial executive
Strategic communication can improve stakeholder engagement, key performance indicators and bottom line results, and have a positive effect on ROI.
4. Human resource and operational executive
Strategic communication will help you understand the employee engagement drivers that influence internal stakeholders’ understanding and acceptance of, and support for, your business and social goals.